Development Strategy of Bekasi Creative Hub (BCH) when Developing Bekasi City’s Creative Economy
نویسندگان
چکیده
Bekasi City is currently developing a creative economy for increase the regional economy. That’s thing stated in City’s Rencana Pembangunan Jangka Menengah Daerah (RPJMD) 2018-2023 which reads development based on community. The Object of this research Creative Hub (BCH) an independent organization and community that helps develop This study aims to formulate strategy BCH. Combination Strength, Weakness, Opportunities, Threats (SWOT) Social Enterprise Model Canvas (SEMC) methods will be used identify factors might affect BCH when Internal Factors Evaluation (IFE) matrix analyze internal factors, while External (EFE) factors. results IFE EFE matrices reprocessed with IE (Internal External) matrix. aim determine condition Based matrices, cell V means defend posisiton. After analyzed alternative SWOT methode. study, there’s nine are expected provide overview Government determining policies regarding
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ژورنال
عنوان ژورنال: Jurnal Manajemen Agribisnis
سال: 2023
ISSN: ['2684-7728', '2355-0759']
DOI: https://doi.org/10.24843/jma.2023.v11.i01.p16